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p2w is a transformation tool that critically examines current pricing practices to unearth opportunities & creates an optimized pricing plan leading to value maximization.

Industry Insights

Of CPG companies list pricing as a key to value creation opportunity.

Of companies do not follow a clearly articulated strategic pricing process.

Of companies are dissatisfied with their pricing from a value sharing perspective.

p2w is the #1 value capture mechanism for any business, yet pricing is often done on “auto pilot” or the simplistic “cost+” mode

p2w leverages our unique “Value Prism” model to articulate the current & lays out future paths that lead to measurable value generation

p2w enables creation of the right frameworks, approaches & processes leading to value maximization

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Business Impact – Overall 5%-15%

Historical Pricing :

 

Optimization Opportunities

Execution Choices

Pathways for maximizing value

Future Pricing :

Enhanced value delivery for the Consumer, Customer, and Company.

Organization capability to look

At pricing as value sharing & creating "3x-wins" for the consumer customer & company.

Our Toolkits

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